by Claire Etchell | 16th November 2022 | Blog, London, Naked Feature
London comes alive at Christmas! The festive season is our speciality making it the most instagrammable place at Christmas. You’ll have seen the beautiful decorations from previous years but THIS is what you can expect for Christmas in London for 2022....
by Rebecca Pate | 16th November 2022 | Blog, Naked Feature
I’m so excited to share my FREE 2023 calendar with you! Although the weather is still warm, we’ll soon be well into winter, and whoosh—it will be 2023 before you know it! When you work in PR or marketing, you know that planning six months in advance is...
by Claire Etchell | 13th September 2022 | Blog, Instagram Reels Guide
I can hear you asking: do you have to use Instagram Reels in your marketing strategy? Why did Instagram launch Reels when they already have videos and Stories? Well, the answer can be found in the runaway success of TikTok (which was ranked as the most popular website...
by Claire Etchell | 5th September 2022 | Blog, Naked Feature
The brand new Jimmy Choo cafe has opened their hot pink and gold doors in Harrods. It really is first class up in the sky, well in Harrods 5th floor shoe heaven anyway. This is a three month pop up so get your skates on if you want to visit. 💕 First up, it’s super...
by Claire Etchell | 17th August 2022 | Blog, Instagram Reels Guide
Don’t know where to start with Instagram Reels? Don’t worry, you’re in the right place. I promise that it’s not as complicated (or overwhelming!) as you think. Just keep reading to understand what Reels are and why you need to be making them. If you want a more...
by Claire Etchell | 18th February 2021 | Blog, Interview
I’ve known and worked with wonderful Hannah Eichler throughout my career as she moved from publication to publication as a journalist and I shifted from brand to brand in Public Releations. Hannah is the now the acting Deputy Editor at the MailOnline’s Fashion Finder...
by Claire Etchell | 11th January 2021 | Blog, Interview
I met Camilla aka Pink Storm Social last week, virtually of course since we’re currently in Lockdown 3! We bonded over a shared love of showing up EVEN IF we are in a global pandemic. Covid-19 has made a huge impact on all of our businesses, but we both believe...
by Claire Etchell | 7th June 2019 | Blog, Interview
Sally Beaton aka Women With Sparkle is one of my favourite gals on the grid because rather than believing we are superhuman ‘BUSY’ types, she strips back the B.S and reveals what really makes women tick. Sally is a ‘Sparkle Coach’ and the creator of the hashtag...
by Claire Etchell | 5th January 2016 | Blog, Interview
Chloe Beeney is irreverent; she’s bold, memorable and loaded with fashion knowledge. When I first met her she was a force to be reckoned with, wearing a shiny black trench coat and Christian Louboutin boots with her hair pulled back into a tight ponytail. In a world...
by Claire Etchell | 8th March 2015 | Blog, Feature
If you’re looking for your next career step in fashion or are just starting out on your journey, then you can certainly take some well seasoned advice from the self confessed ‘grandmother of blogging’ Emily Johnston Fashion Foie Gras (she started...
by Claire Etchell | 9th December 2014 | Blog, Feature
I love reading Popbitch. The weekly fix of celeb related gossip is enough to keep me sane. Last week it contained a little snippet about Vlogging sensation Zoella. The rising star had climbed further than the majority of her blogging peers to publish a book (I mean...
by Claire Etchell | 10th August 2014 | Blog
Ok, so you’re hoping to land here and copy and paste a CV right? Sadly, it is not as easy as that, but thankfully there is plenty of advice out there on how to write a CV. So here are my top tips to help you when writing your Curriculum Vitae for job in PR...
by Claire Etchell | 6th August 2014 | Blog, Exposed
This week I’ve been thinking about Controversial Men in History, but now I’m consider those modern bad boys who are hitting the headlines. Starting off with singer extraordinaire Justin Bieber. USP – Loyal Fanbase | Carefree Attitude | Believer |...
by Claire Etchell | 4th August 2014 | Blog, Exposed
After looking at some of the most Controversial Women in History, it’s time to confront our modern day game-changers. This week I give you, Kate Moss. Rock Chick | Contradiction | Resilient | Super Model Famous Quotes: ‘Nothing tastes as good as skinny...
by Claire Etchell | 28th July 2014 | Blog
The History of Controversial Women is always compelling from Eve in the Garden of Eden to Queen Cleopatra of Egypt. This week I’ve added Lady Gaga to my roster of controversial modern celebrity bad girls so let’s explore her USP’s and the brand she...
by Claire Etchell | 9th July 2014 | Blog, News Flash
The real winner of the #WorldCup2014 has been Twitter, and it isn’t even over yet. Last night in the semi-final, Germany’s (#GER) cataclysmic game against host nation Brazil (#BRA) which ended in an unprecedented 7-1 score line caused a record number of...
by Claire Etchell | 15th June 2014 | Blog
David Beckham is a 21st century god. He embodies the modern man; he’s sporty, handsome, and a family man who’s ability to be down to earth but still inspire, lead and teach has led to an OBE and is loved by women and men alike (women want to be with him...
by Claire Etchell | 26th May 2014 | Blog, Feature
Andy Warhol famously said; ‘In the future, everyone will be world-famous for 15 minutes.’ Looking at where our society is heading, it may end up that it is really true, from the explosion of reality TV to the growth of social media, fame and notoriety are closer than...
by Claire Etchell | 5th May 2014 | Blog, Feature
I’ve been watching with interest the number of journalists flitting over to the world of retail. At first I presumed that perhaps the demise of print media was fueling the change. It doesn’t take a genius to spot that news, which was once perfect fodder for the daily,...
by Claire Etchell | 6th April 2014 | Blog, Feature
Peaches Geldof’s death is extremely sad. Bob Gelfof’s words are so poignant and non-celebrity, it is uncomfortable reading, which feels as if you are encroaching on his grief. “Writing ‘was’ destroys me afresh. What a beautiful child. How...