A Beginner’s Guide to Instagram Reels

by | Aug 17, 2022 | Blog, Instagram Reels Guide

Don’t know where to start with Instagram Reels? Don’t worry, you’re in the right place. I promise that it’s not as complicated (or overwhelming!) as you think. Just keep reading to understand what Reels are and why you need to be making them.

If you want a more detailed crash course in Reels, download my FREE full One Second Reels Guide here.

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What are Instagram Reels?


In short, Reels are vertical videos under 90 seconds posted on Instagram.

Some notes on Reels:

  • The shorter the video, the better
  • Videos should tell a story
  • The video can be posted through Reels but displayed on the grid (although you can disable this)
  • Reels can be edited within the platform
  • You can add a cover with text

Claire Street Style 267

How to get Started with Instagram Reels


The best way to find inspiration is by looking at what influencers are posting as they are often the trendsetters in this space. Starting simple with easy transitions is key; I recommend using Inshot (download it for free here) to edit your Reels as it gives you more control.

Here’s an easy method to try for your first go at Reels:

  • Film a 30 second quick intro of yourself (no editing) just to get the gist of the length.
  • Follow this with a video with a change in the middle and the end. This could be as simple as an outfit change.
  • Get creative! Once you’ve done a couple of Reels, you can move onto more changes and more challenging edits.

Remember, everything on Instagram is about practice. So the more you post, the more you learn. And the more you edit, the better your posts get. You can’t become a Reels pro overnight!


Do I Really Need to Use Reels?


Think of this as a new challenge and an opportunity to tell your story in a new, fresh way! That’s exciting, right?

We all feel nervous about a new format that takes us out of our comfort zone. Also remember to stop comparing the beginning of your Reels journey to people who are further along the path.

Basically, think of this as grid-volution, the evolution of your grid. It won’t look perfect overnight, but practice makes perfect.

So, what are you waiting for? Get filming!

Claire Etchell Nakedprgirl Kensington London Pr Marketing2

Become a Reels Expert


If you’re ready to get stuck in, download my thorough FREE full One Second Reels Guide here.



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