The Hope Campaign for The Royal Marsden

The Hope Campaign for The Royal Marsden

A tribute to Emma Beardall (nee Fisher) Our beautiful Em One of my best friends Em very sadly passed away last September. This month her cousin Becky, aka Bricks & Stitches has started the Coast to Coast walk with her husband Jamie to raise funds for The Royal...
How to Market Valentine’s Day

How to Market Valentine’s Day

Valentine’s Day is more than a day of love, it is a money making, heart shaped, pink hued business opportunity with more than 22 million Brits – like practically all of us – spending an estimated £1 billion in 2018 according to GlobalData (an average of...
How to Market Christmas

How to Market Christmas

Tis the season to be jolly! Welcome to Christmas my friends. If you are new to marketing, it is time to burst your Christmas bubble…(and not just that Santa is fictional)…because in marketing the festive season lasts all yearrrrr round. Yep, by the time it arrives,...
How to Market Black Friday

How to Market Black Friday

Black Friday, especially for the UK market, can conjure up unsavoury images of apocalyptic proportions where shoppers mercilessly stampede over each other for a £50 TV in Tesco. You’ll have seen the footage of people knocking over displays and fighting in the aisles...
Guide to Sardinia in Italy

Guide to Sardinia in Italy

You’d be forgiven for thinking my experience in Sardinia was based entirely on Aperol Spritz. But you’d be wrong. There’s also the lesser known Campari Spritz and the even better tasting Hugo Spritz with Sambuca and Elderflower which is simply delicious. Here’s my...
Travel Guide to Sintra in Portugal

Travel Guide to Sintra in Portugal

Sintra is a sparkling jewel in Portugal’s crown; a place of history, mystery and vibrant colour. It has the ability to make modern, white washed, marbled life look rubbish, and instead it has made me yearn for pattern, detail and rainbow hues. Here’s my guide to a...
How to go freelance in 10 easy steps

How to go freelance in 10 easy steps

Disclaimer – If it was easy everyone would do it 😉 Almost three years ago I went freelance in the most haphazard clumsy way imaginable. I have made all the mistakes, fallen spectacularly into all the pitfalls and (so far) have survived to tell the tale because I...
Top Festivals on Instagram

Top Festivals on Instagram

The humble festival has exploded over recent years into a colourful Catherine Wheel combining music, food, yoga, face paint (AND glitter bras?), we’ve moved from wellies to high end Hunters and from day festivals to VIP experiences. In the world of marketing,...
Notting Hill – A Londoner’s Guide

Notting Hill – A Londoner’s Guide

You’ll have seen Notting Hill a thousand times. On TV and film and most of all, on social media, ESPECIALLY the image friendly platforms of Instagram and Pinterest (hello pastel houses).. I’ve been living in Notting Hill for around five months now and...