Category Archives: NAKED EVENTS

100 Years – First World War Centenary Events

100 Years - First World War Centenary Events It has been 100 years since the end of the First World War and it is important that we take time out to reflect and remember all of the fallen. It is often a difficult task to market a historical event and I’d like to do my…
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How to Market Halloween – Retail, Digital and Social Media Tips

How to Market Halloween - Retail, Digital and Social Media Tips Double, double toil and trouble;. Fire burn and cash tills bubble. When did Halloween become such a marketing winner? All Hallows’ Eve has transformed from a celebration of a Western Christian feast into a month long, supermarket filled, if-you-like-it-then-you-shoulda-put-a-pumpkin-on-it, plastic fantastic, gore inducing, celebrity-backed,…
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Guide to Royal Ascot – Royal Enclosure

Guide to Royal Ascot - Royal Enclosure I would be very happy if it was Royal Ascot every single day. I love the elegance, I like the rush of excitement when I see the races, I love the outfits, I love the names of the horses, the colours the jockeys wear, I love the fact…
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HOW TO PLAN A HALLOWEEN PARTY

HOW TO THROW A HALLOWEEN PARTY When I was growing up, Halloween was one night a year, you’d carve a pumpkin or a turnip and wear a makeshift witches outfit and off you trotted trick or treating. Now we’ve gone ALL American about it and it practically lasts a whole month with decorations and fancy…
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DONNA IDA for Jaeger Collaboration

For the last six months, Jean Queen Donna Ida Thornton has been working on a top secret project with British brand Jaeger and it is finally being revealed in all it's splendour on 8th September this week. The launch will be in Jaeger's Chelsea store on King's Road, a stones throw away from DONNA IDA…
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Life Hacks – Ace the Chelsea Flower Show by a First Timer

What's a flipping silver gilt when it's at home? Why does a show garden differ from a artisan garden? Do I have to wear white linen trousers to get in? Will they know the only flower I've successfully kept alive is a flaming Katie from Tesco? These are the questions you will face if it…
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Events – Zouk Restaurant Celebrates 7th Birthday

Zouk restaurant in Manchester reached their 7th year in business last week so they threw a party to end all parties! Zouk was started up by two entrepreneurial brothers, Tayub and Mudassar Amjad (pictured above), who create great food in cool, relaxed restaurants and it is seven years since they opened the doors to their…
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Donna Ida says Hello to Sadie The Boiler Suit

Events are a huge part of the fashion calendar and no one (I repeat no one) can throw a press party like Jean Queen Donna Ida Thornton. On 27th November (during peak press day time) I worked with Donna to help her launch THE hot new denim shape for SS16; Sadie the Boiler Suit. Donna,…
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Marketing A Charity – Shine Night Walk Marathon Magic

Why oh WHY would you do a marathon? That's what you must be thinking. This is what I was thinking at mile 21 in the dark streets of London.   Walking a marathon has never been a lifelong dream or something I have ever strived for. But the reason I walked 26.2 miles on Saturday…
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