NakedPRGirl offers an honest, stripped-back, well-dressed approach to PR & Marketing Communications in the modern world. It is my mission to champion marketing, to shine a spotlight on great communications and put passion into public relations, hopefully with a little humour.
I’m Claire Etchell, and I originally started this website as a blog back in 2014 (read my original post here) before embarking into the world of freelance where NakedPRGirl transformed into a manifesto, services guide and a portfolio too. I still love to interview my friends and peers in my Getting Naked With series, and I’ll always enjoy adding a new witty entry into my PR Dictionary to demystify the most jargon-filled phrases around. If you are new to the industry, I hope you enjoy my regular tips, features and how to guides to add as much transparency as possible to the marketing world.
It has been over ten years since I started my career in marketing and times have changed. To survive, businesses have to be agile and adaptable by keeping an entrepreneurial spirit at their core. Marketing strategies have to harness this passion and communicate creatively to their audience.
In recent years I’ve been a consultant for fashion brand DONNA IDA, activewear brand Zakti Active, luxury sportswear brand Fashercise and premium car brand London Morgan. Before I was a consultant, I held positions in-house at DONNA IDA, global nursery brand Mamas & Papas and shoe retailer Moda in Pelle. Read my Portfolio.
I believe in honesty, integrity and a lot of hard work so if you’d like to work with me, you can read more about my Services for PR, Marketing, Branding, Content & Social Media here. I love to help and educate so even if it is just for a chat or a coffee, get in contact on social media or click here.